Flexible living is a growing choice for digital nomads in Prague

With remote work on the rise, Prague has become an increasingly popular destination for mobile professionals, but the city’s rental market is struggling to meet their needs. Lengthy lease agreements, unfurnished apartments, and language barriers often create challenges for those relocating temporarily or without long-term plans.

To address this gap, Blueground, the largest global housing platform for fully furnished apartments, offers flexible rentals for 30 days or more. The company, which debuted in Prague last year, provides flexible living solutions in several of the city’s most sought-after neighborhoods, including Vinohrady, Karlín, and Holešovice.

“Flexible living is part of a growing global trend toward mobility. It isn’t just about convenience – it’s about freedom,” said Yana Troitskaia, sales and marketing manager for Blueground Prague. “This model is a practical choice for today’s global citizens, particularly Gen Z and Millennials who prefer spending on experiences rather than assets.”

The demand for flexible housing solutions has grown as economic and geopolitical shifts have made long-term housing commitments riskier. “People want the ability to pivot quickly without worrying about subletting or lease-break fees,” Troitskaia added.

Blueground fills a niche between hotels and unregulated short-term rentals by offering move-in-ready, professionally managed apartments. The company is actively expanding its portfolio in Prague by partnering directly with developers, residential building owners, and private landlords. With a proven track record in cities across the globe, Blueground continues to be a trusted player in the flexible living market.

Blueground’s apartments provide a consistent, comfortable living experience. All properties come fully furnished with high-speed Wi-Fi, fully equipped kitchens, laundry facilities, dedicated workspaces, and cleaning services. The setup makes it easier for those temporarily relocating for work, internships, or simply exploring life in a new city.

The appeal to mobile professionals is confirmed by Yoel Esteve, a university researcher from Spain, who turned to Blueground for housing during her stay in Prague. “The monitoring and guidelines Blueground provided were key to making me feel at home,” says Esteve.

Kim, who recently moved to Prague from South Korea with her family, echoes this sentiment. “A sense of security was essential. Everything was so new and different, my family and I wanted to find a place where we could feel safe,” she says. “We also wanted to settle in as fast as possible, so the Blueground unit, having fully furnished rooms, as well as a well-equipped kitchen and Wi-Fi, was just like a second home for us.” 

Blueground has a simple online booking process and provides users access to the Blueground app to manage their stays, schedule cleaning services, and submit maintenance requests—all while providing personalized neighborhood recommendations.

As Prague continues to attract remote workers and expats, flexible housing solutions like Blueground’s are helping ease the transition for those seeking both comfort and mobility. For more information connect with the Blueground team or visit their Instagram.